Erickson Coaching

“Logic will get you from A to B. Imagination will take you everywhere.”

Albert Einstein

Banana seller

“In 1999 I went to India for the first time. I’ve spent there three months, during two of which I was living in Puna, where I was taking, almost every day, the same path to attend my classes. Likewise, almost every day I was buying bananas from the same seller. These were small, yellow-green bananas with a very interesting, sweet flavor. The seller used to bring them on a special wooden waggon, made to be pulled by man. Bananas were stored in the waggon in bunches, 15 to 20 pieces each. Neither the seller spoke English, nor did I speak Marathi – we were using gestures and simple words. When I was coming by, I used to point out bananas and he was saying: “12 bananas – 10 rupees”. Then he was taking a bunch, cutting off the a few bananas and handling me 12 pieces. And me, I wanted the whole bunch. I was then explaining, asking and proposing to pay for 24 pieces. For two month I always heard: “12 bananas – 10 rupees”. For years I was recounting what a stiff idea the seller had. After all he could have earned more by selling me the whole bunch! And only five or six years later I understood who really had had a stiff idea. To hear almost every day, for two months, “12 bananas – 10 rupees” and not understand it!”

Erickson Coaching

Individual regular face-to-face meetings.
Extremely effective way to reach goals, exceed one’s limits, move beyond stiff concepts.
Individualized approach taking into account personality, communication system and motivation, values and goals.
Regular meetings strenghtening change.
„Working” on what’s really essential and important for introducing change.
Process of strengthening inner resources of creativity.
Based on strengths and resources.
Continuous focus on future and solution.
Elaborating plans of specific actions leading to achieving goal.